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youtube festival.

B2B brand building never felt this fun.

The mission:

Launch a YouTube event for marketers, showing them the fun, culturally-connected, creative, community-based and positive side of the brand.

The meaning:

A non-corporate event mimicking a beach festival and a carnival, filled with games, music , content and entertainment —showcasing what makes YouTube so special.

The moment:

A memorable evening that connected people and inspired creativity. So fun, people forgot they were there for work and instead fell in love with a brand.